Warehouse Group Ltd.

Warehouse Group Ltd.

Warehouse Group Ltd.



Choose one of the following companies: The Warehouse Group Ltd. Hallenstein Glasson Holding Ltd. Fisher & Paykel Ltd. Restaurant Brands Ltd. Meridian Energy Ltd. Imagine you are the innovation manager leading a team for a company within the industry chosen. Prepare an annotated bibliography of the references and write a report to your General Manager. In particular, the report should establish the innovation strategy diagnosis by considering the future of further innovations. To accomplish the task, the following points should be considered, as well as additional relevant information as the team deem appropriate. Full references must be provided both in-text and in the reference list. Once you have chosen the company please provide an internal analysis matrix diagnosis. Use the internal critical factors to draw your conclusions and explain the results to the General Management. (10 Marks). Provide a comprehensive innovation external matrix analysis. Please use the external critical factors and how the company can use them to improve innovation. Please explain your results to the General Management. (10 Marks). Draw an Internal-External matrix to support your position to the General Management. Please recommend the course of action to the General Management. (5 Marks). Provide a SWOT analysis matrix (table) to support the course of action proposed in number 3. (5 Marks). Use the Model of the Innovation-Decision process to propose a strategic plan for the course of action proposed in 3 and 4. (10 Marks).

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