TOUR205 Tourism and Travel
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Case Study #1 – COVID-19 Impacts on the Tourism Industry– 25% The purpose of this assignment is for students to review, discuss and understand the operational considerations, processes and procedures (e.g. human resources, financial, legal, ethical) tourism operators use to inform decision making. The focus of this assignment is related to COVID-19. Several resources have been posted to support your analysis including the latest research on visitor risk perception, tourism industry impacts and the perception of communities. Students should seek out additional scholarly and tourism industry/sector sources to support their work. NOTE: While this is a group assignment, the format should be consistent throughout and each section should flow for the reader. INSTRUCTIONS: Students will select one aspect of the Canadian tourism industry on which to focus their analysis (e.g. airlines, hotels, restaurants, attractions, destination marketing). a) Provide a brief overview of the sector/sub-subsector you have chosen, including pre- COVID indicators from within the last three years (e.g. visitor spend, traveller volumes or the value of that sector); b) Identify the sector issues and impacts related to COVID-19 including human resources and economic challenges + any other issues that may be unique to your sector; c) Identify the key stakeholders; d) Provide examples of the decisions made by the sector (or stakeholder) to mitigate the impacts of COVID-19 (e.g. curbside pick up, funding) and the results of those actions (so far); e) Make recommendations as to what additional steps could be taken. Submission Guidelines • Submit as a .doc or .docx (word) document or PDF • Word count: 2500 words maximum excluding a title page and reference page(s). • This assignment should be presented in APA format with appropriate intext citations. • A cover page and comprehensive reference list in APA format are required. Written Assignment Requirements Case Study #1 – COVID-19 Impacts on the Tourism Industry– 25% All written submissions must adhere to the American Psychological Association (APA) citation style 7th edition. Significant learner resources are available through the VIU Writing Centre. The use of appropriate academic theory and research is essential for the discussions, as is the evaluation and analysis of multiple data sources thus demonstrating evidence of reading. Accurate bibliography/reference is required.
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