SWOT and Pestel analysis
1. Conduct a SWOT and Pestel analysis on the visited tourism, hospitality or event organisation. ( Radisson blu Hotel in Larnaka Cyprus)
2. Critically analyse the impacts of the analysis – both positive and negative. This is an essential component that must be proven in order to demonstrate level 6 capability. Along with the PowerPoint a written summary must be provided.
3. Present and upload your findings taking into consideration organisation of material and style of delivery.
4. Your presentation must be 10 – 15 minutes (+/- 10% deviation allowed) and recorded via Office Mix. (As UCLan students you have free access to Microsoft office: Office Mix is an additional free add on than can be downloaded. Guidance will be provided during the sessions).
5. All references and sources of information must be cited throughout and a valid reference list presented
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