Operating Environments from a Marketing Perspective
Question
Answered
Report and please ensure that the report includes page numbers on each page.
Submission: On due date submit to Blackboard on Final submission link
Requirement:
This assignment requires you to undertake the process of analysing one organisation and its
operating environments from a marketing perspective. And then apply the learning from lecture
1-10 in the development of marketing strategy. You will provide an overview of this organisation, as
well as detail the type of orientation towards marketing it takes. You are also required to examine
and analyse the context and environments in which this organisation operates (its industry and the
macro-environmental forces impacting on the industry).
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