MGT 5893 Business Strategy
What you will learn in these chapters is a diverse set of mental models that can be applied to whatever context you find yourself in. You will need to fully analyze your firm using the tools found in these chapters.
Answer the below questions.
What goals does your firm have – Both short and long-term?
Briefly describe their competitive environment
What resources do they have?
How have they implemented their strategy historically? In the past 3 years?
Performance – analyze the firm’s performance – compare to 3-4 close industry competitors (pg 40) (1/2 page – 1 page)
Where do you see their performance going in the next 5 years? (1/2 Page)
Analyze the General Environment and use Porters 5 Forces to complete an Industry Analysis
Analyze your industry using strategic groups and segmentation. Draw a strategic group map and explain.
Use both Value Chain & RBV Analysis to analyze your firm value.
Analyze the Organization of the firm
Describe your firm’s Competitive Advantage.
Analysis of Industry Evaluation (What stage in the industry life cycle are we in? What has the history of your industry (Google) competition looked like up to this point?)
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