It is a Case Study analysis to be done in a MEMO format (+/-1000 words). We have attached the related case study ‘Banking on social media’ hereby. you are required to analyze and answer the following Questions: How has First National Bank (FNB) used digital and social media to engage with its customers? • What benefits does FNB obtain from investing in a social media strategy? What lessons can FNB learn about developing and implementing a social media strategy? • Identify important factors for an organisation to consider when using social media to communicate with customers and improve their experience. Use 3-5 SECONDARY SOURCES to support your analysis.
Our essay writers will gladly help you with: