ITEC321-Information Systems Strategy And Management

ITEC321-Information Systems Strategy and Management
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Case Study

“Colin & John” is a small business owned and run by two graduates of Australian Catholic University in a regional town of NSW. Colin & John prepared and supplied pre-packed home supplies for local customers, such as baby supplies & products, bath & toilet supplies, cleaning accessories, drinkware, small furniture (i.e., coffee and flower tables) and so on.

In recent years, the demand for pre-packed home supplies has grown. It has been difficult for Colin & John to run operations smoothly with the existing PC and the software at the beginning. Colin & John had also difficulty in managing the pricing information (more complex than before), details of home supplies (growing products), and communicating with customers (requesting from other regional towns), and suppliers (few delivered from overseas). It was not just operating the PC and the software, but time was becoming scarce for doing things the business used to.

Late year, a competitor had come into the market. Another small business owned by a regional company started to challenge Colin & John’s market share. The competitor sold not only the products to local customers but also provided the service for Australian-wide customers. Therefore, the competitor had taken some business away from Colin & John. 

Colin & John realised that they had to keep the business ahead. Colin & John plan to move their business to e-business and provide the service internationally.  However, Colin & John did not know much about e-commerce systems and which kind of e-commerce systems might be more helpful. One day they contacted you as you and your friends run an e-business consulting company and asked for providing an e-business solution for Colin & John, including developing a business website. 

Assessment Task:

A strategy report on a case study organisation with academic referencing demonstrating the student’s ability to locate diverse resources and analyze the issues, including global social responsibilities, and approaches in ethically managing the information systems functions in the organisation.