BUSM1222 International Business

BUSM1222 International Business

BUSM1222 International Business


For this assignment, you need to choose one multinational enterprise (MNE) from the 2019 Fortune Global 500 list operating in one of the following industries.

Internet services and retailing
Household and personal products
Motor vehicles and parts
Petroleum refining

The 2019 Fortune Global 500 list is available from https://fortune.com/global500/2019/.

N.B. You are encouraged to conduct preliminary data search about the potential MNE to ensure that you can obtain relevant and recent information enabling you to conduct well- supported analysis.

Based on the choice of your MNE, answer the following questions.

Please note that you need to demonstrate understanding of the theories covered in the course and you meet the necessary academic requirements in terms of conducting effective research, application of theories and concepts, problem solving skills and academic writing.

Part 1: Introduction and your chosen MNE

Q 1. Write the introduction to the whole paper (i.e. answers to questions 1-5). You should include the purpose, main findings, and the scope and the structure of your paper in the introduction. (You should write your introduction after you know the key findings and the structure of your paper. It is strongly recommended that you write the introduction when you have completed the main body).

Q 2. (i) Provide a brief profile of your MNE. Information such as its country of origin, company history, its main products/services, countries of operation etc., should be included. (ii) What are core resources and capabilities of your chosen MNE? Which resources and capabilities do you think provide the source of competitive advantage for the company?  VRIO and POTERS 5 FORCE

Part 2: Host country analysis

For this part, you need to select one foreign market (the host country) your chosen MNE is operating in. You may not choose the countries you selected for the Country Analysis Assessment (Assessment Task 2) of this course. (Cannot choose Australia and Japan), other of these 2 is okay.

Q 3. Analyse the current political situation of your selected host country. What opportunities and challenges does the current political situation create for your chosen MNE’s operation in the country? 

Part 3: MNE’s strategy in the host country

Q 4. Based on your understanding of the course topics, Strategy and Structure of MNEs and Entering Foreign Markets, analyse strategy and entry mode choices your MNE adopted as it entered and operates in the host country. Evaluate the benefits and pitfalls of the company’s decisions. If you were given the responsibility of managing your chosen MNE’s operations in your selected host country, what additional or alternative actions would you undertake? Provide justifications for your answer. 

Part 4: Conclusion

Q 5. Write the conclusion to your whole paper. Your conclusion should include a summary of key findings and an evaluation of the importance of your case.

Our Essay Writing Service Features

Qualified Writers
Looming deadline? Get your paper done in 6 hours or less. Message via chat and we'll get onto it.
We care about the privacy of our clients and will never share your personal information with any third parties or persons.
Free Turnitin Report
A plagiarism report from Turnitin can be attached to your order to ensure your paper's originality.
Safe Payments
The further the deadline or the more pages you order, the lower the price! Affordability is in our DNA.
No Hidden Charges
We offer the lowest prices per page in the industry, with an average of $7 per page
24/7/365 Support
You can contact us any time of day and night with any questions; we'll always be happy to help you out.
$15.99 Plagiarism report
$15.99 Plagiarism report
$15.99 Plagiarism report
$15.99 Plagiarism report
$3.99 Outline
$21.99 Unlimited Revisions
Get all these features for $65.77 FREE
Do My Paper

Frequently Asked Questions About Our Essay Writing Service

Academic Paper Writing Service

Our essay writers will gladly help you with:

Business Plan
Presentation or Speech
Admission Essay
Case Study
Reflective Writing
Annotated Bibliography
Creative Writing
Term Paper
Article Review
Critical Thinking / Review
Research Paper
Thesis / Dissertation
Book / Movie Review
Book Reviews
Literature Review
Research Proposal
Editing and proofreading
Find Your Writer

Latest Feedback From Our Customers

Customer ID:  # 678224
Research Paper
Highly knowledgeable expert, reasonable price. Great at explaining hard concerts!
Writer: Raymond B.
Customer ID: # 619634
Essay (any type)
Helped me with bear and bull markets right before my exam! Fast teacher. Would work with Grace again.
Writer: Lilian G.
Customer ID: # 519731
Research Paper
If you are scanning reviews trying to find a great tutoring service, then scan no more. This service elite!
Writer: Grace P.
Customer ID: #499222
Essay (any type)
This writer is great, finished very fast and the essay was perfect. Writer goes out of her way to meet your assignment needs!
Writer: Amanda B.
Place an Order

Calculate the price of your order

You will get a personal manager and a discount.
We'll send you the first draft for approval by at
Total price:

Powered by essayworldwide.com

× WhatsApp Us