Business Competencies
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1. Analyse and demonstrate an understanding of the external environment in the Chinese market: Opportunities, threats, industry competition, and competitor analysis. (25 marks) 2. Identify the firm’s resources and determine the potential of the firm’s capabilities and competencies in terms of a competitive advantage in the Chinese market. (15 marks) 3. Reframe the vision statement and the mission statement of the firm for the new strategic business unit in China. Critically evaluate if the firm can continue with the current vision and mission statements in the new market. (20 marks)
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