BBM7RMD Business Research Methodolgy
Knowledge and Understanding
• Identify and describe different stakeholder perspectives within a given organisational context
• Identify different philosophical and epistemological approaches to research (e.g., positivism, interpretivism) and evaluate their applicability in different contexts
• Identify and discuss the ethical and methodological issues that can arise in undertaking applied research in the workplace (e.g., with regard to access and organisational intervention)
• Identify and discuss the uses and limitations of different data collection methods such as direct observation, audio or video recordings, focus groups, interviews or questionnaires.
• Analyse and critically evaluate new information and concepts from a range of sources, using appropriate methods and techniques
• Generate ideas, with minimal guidance, through the critical analysis of information, abstract data and concepts towards a given purpose such as a dissertation project
• Exercise appropriate judgement in the planning and design of a research project. Practical Skills
• Demonstrate an awareness of and familiarity with relevant research methods literature
• Identify and shape researchable questions for a dissertation or applied research project in own professional context
• Identify and evaluate an appropriate research approach, methods and techniques for a specific research project
• Develop a research project plan
• Assess risks to completion of a specific research project such as a dissertation.
• Communicate effectively in an appropriate and professional manner
• Confidently and flexibly apply appropriate knowledge and skills, including ICT skills, to the sourcing, critical analysis and interpretation of qualitative and quantitative data
• Work with and meet obligations to others, including in group presentations or workshops
• Reflect on own learning and practice as a researcher, seeking and making effective use of feedback.
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